Our Mission

We know that life situations aren’t always binary in nature, so we want to be there for every moment to make you feel safer. Whether it’s just reaching out to a friend when you’re feeling uncomfortable or actually helping you call for emergency help, we want to support you and your safety every step of the way!

If you identify with certain at-risk identities, including women and LGBTQ+, you’ve likely been in a situation that starts to feel uncomfortable. You don’t know what’s going on, but you don’t feel safe. There are tons of ways to make your devices cause a loud scene with sirens and alarms calling for help, however we wanted to create a way to call for help without escalating the situation.

That's why we designed GEM, the watch face that watches out for you. Our watch face allows the user to decide first how they would like the situation to be handled. Is it uncomfortable but not yet an emergency? At all times, you have control over your situation.

That way even when getting help, no one else has to know what you’re doing. After all, it just looks like a watch face! YOU are empowered and in control.




Meg Richey

Co-Founder & CEO

Meg is a sophomore at Stanford University majoring in Symbolic Systems and minoring in Economics.

Alice Yeh

Co-Founder & CTO

Alice is an incoming freshman at UC Berkeley majoring in Computer Science.

Emily Stein


Emily is a sophomore at Stanford University majoring in Material Science and Engineering.


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